Keynoter – Opening General Session

Jeff Bloomfield

NeuroCoaching™: The Science of High Performing Teams

Opening General Session

The challenges of creating a high-performing culture today have never been greater. From navigating the nuances of a multi-generational workforce to balancing the work-from-home phenomenon, leaders can feel stressed out, burned out, and ultimately, tuned out to what their teams actually need. When you understand the science of high performance and how to communicate as a leader in a way that helps people choose to perform at a world-class level, it changes every interaction…every conversation. It comes down to having a shared vision, understanding how humans are wired to behave, and, more importantly, how to influence those behaviors in any situation for mutual benefit. In this keynote, Jeff reveals the latest research in decision-making, high performance, and a step-by-step approach to becoming a world-class coach and communicator! Great communication isn’t rocket science, it’s neuroscience.

As a former sales & marketing executive, farm boy, and cancer survivor, Jeff Bloomfield will use his inspiring style and compelling life story to teach your audience how to communicate with more purpose, power, and impact.

What if your audience understood the science behind trust? What if they could better understand the biology of change resistance and then tap into their authentic communication superpower to be a more influential communicator in any setting, be it personal or professional? Jeff will teach your audience the latest research in the science behind decision-making in a fun and interactive way that will allow them to drive compelling and provocative information into the parts of the brain that allows others to choose to change.

After being the first person in his blue-collar family to graduate from college, Jeff spent his corporate career in Biotechnology, where he led several product launches for genetic cancer therapies. One of those therapies was for brain cancer. It was here that Jeff discovered the power of neuroscience and the fact that no one he knew in corporate America really understood how the brain worked. Otherwise, they wouldn’t do sales and marketing and coaching the way it was currently being done.

From there, Jeff set out with a new mission, to teach others what he learned about the brain and how they can apply that information as professional communicators, particularly in leadership, sales, and marketing.

Jeff now spends the majority of his time speaking to organizations and conferences on the secrets of the buying brain and how to build and deliver compelling messaging that creates instant trust, clear contrast, and an urgency to change.

Jeff’s most recent book, NeuroSelling®, vaulted to best-seller status in the first week it was released. Regardless of whether you are in leadership, sales, or marketing, Jeff’s message will not only resonate but leave you with an entirely new set of tools in your communication toolbox.